This Privacy Policy describes how the My Plate: AI Calorie Counter application ("App", "we", "us", or "our") collects, uses, and shares information about you when you use our mobile application available on the Apple App Store.
By downloading or using our App, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not use the App.
1. Information We Collect
We may collect the following types of information:
Information you provide directly:
- Account registration information (email address, username, password)
- Profile details such as age, height, weight, gender, and fitness goals
- Food logs, meal entries, and calorie/nutrient data you input
- Weight tracking entries and progress notes
- Photos of food that you submit for AI analysis
- Support requests and communications with us
Information collected automatically:
- Device information (device type, operating system version, unique device identifiers)
- App usage data (features used, time spent in the app, pages viewed)
- Log data (IP address, access times, app crashes, and performance data)
- In-app purchase and subscription status (processed by Apple; we receive only transaction confirmation)
2. How We Use Your Information
We use the information we collect to:
- Provide, operate, and improve the App and its features
- Personalize your experience, including customized calorie and nutrition goals
- Process AI food recognition and generate nutrition reports
- Track and display your weight and nutrition progress
- Send you important notices such as updates to our policies or app functionality
- Respond to your support requests and inquiries
- Analyze usage trends to improve performance and user experience
- Comply with legal obligations
3. Sharing of Information
We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:
- Service Providers: We may share data with trusted third-party vendors who assist in operating our App (e.g., cloud hosting, analytics, AI services). These providers are contractually required to keep your data confidential and use it only to perform services on our behalf.
- Legal Requirements: We may disclose your information if required by law, court order, or governmental authority.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
- With Your Consent: We may share your information with your explicit consent for purposes not described in this policy.
4. Food Photos and AI Processing
When you take or upload a photo for AI food recognition, that image is processed to identify food items and estimate nutritional content. Photos may be temporarily processed by our AI service provider. We do not store food photos beyond what is necessary for immediate analysis, unless you explicitly save them within the App.
5. Data Storage and Security
Your data is stored securely using industry-standard measures including encryption in transit (TLS/SSL) and at rest. We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
While we take reasonable steps to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
6. Data Retention
We retain your personal data for as long as your account is active or as needed to provide you with services. If you delete your account, we will delete or anonymize your personal data within 30 days, except where we are required by law to retain certain information.
7. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal data we hold about you.
- Correction: Request that we correct inaccurate or incomplete data.
- Deletion: Request deletion of your personal data ("right to be forgotten").
- Portability: Request your data in a structured, machine-readable format.
- Opt-Out: Opt out of certain data processing activities such as marketing communications.
To exercise any of these rights, please contact us at support@myplate.site.
8. Children's Privacy
The App is rated 13+ on the App Store. We do not knowingly collect personal information from children under the age of 13. If we learn that we have collected personal information from a child under 13, we will promptly delete that information. If you believe we may have collected information from a child under 13, please contact us at support@myplate.site.
9. Third-Party Services
Our App may use third-party services that have their own privacy policies. These include:
- Apple App Store: For app distribution and in-app purchases. Governed by Apple's Privacy Policy.
- Google Analytics for Firebase: For app analytics and performance monitoring. Governed by Google's Privacy Policy.
10. Subscription and Billing
All subscription purchases and billing are handled exclusively by Apple through the App Store. We do not collect or store your payment card information. Subscription management (including cancellation) is done through your Apple ID account settings. Please review Apple's terms for details on their billing and refund policies.
11. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by updating the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Email: support@myplate.site
- Website: myplate.site/support